The move reflects Five Eighty’s continued focus on growth and scale without sacrificing independence. As large holding companies increasingly acquire independent agencies, Five Eighty sees MAGNET as a way to level the playing field, combining the agility and focus of an independent shop with the confidence and reach of a global peer network.

“In 2025, we grew our AOR business by 35 percent, with much of that growth coming from global AOR engagements,” said Mike Batiste, Managing Partner at Five Eighty. “As our clients scale internationally, it’s critical that we do the same in a way that stays true to how we operate. MAGNET gives us access to trusted, like minded partners around the world so we can expand intelligently, fill capability gaps when needed, and continue to deliver best in class client service without becoming a conglomerate.”

MAGNET is an invite only collective of independent agencies across advertising, marketing, and digital disciplines. Membership is based on shared values, high performance standards, and a commitment to collaboration over consolidation. For Five Eighty, the partnership enables broader global support while preserving its commerce first focus and hands on approach.

By joining MAGNET, Five Eighty strengthens its ability to support enterprise and high growth brands with complex, multi market needs, while maintaining the independence, accountability, and senior level involvement that define its client relationships.