Commerce Media
Full-funnel Commerce Media Strategy & Buying
We connect data, creative, & media to create shoppable experiences that engage consumers at every stage of the funnel.
How do we do it?
We create DemandPath designed to drive shoppers to store, accelerate velocity with existing buyers, and capture competitive share. DemandPath is powered with precise targeting that connects signals from brand, shopper, and retail channels to drive incremental sales.
Venn diagram with overlapping circles labeled Shopper Media, Retail Media, and Brand Media with Demand Path in the center.
Paid Solutions
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Retail Media
From Instacart to Walmart Connect, Criteo to Roundel, we manage retail media across today’s most powerful commerce ecosystems — driving shopper engagement and measurable sales impact through strategic planning, activation, and attribution.
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Shopper Media
Our shopper media solutions are designed to move products off the shelf. We plan and execute digital screen campaigns at retail, purchase-based programmatic activations leveraging 1st- and 3rd-party data, and geo-targeted media that engages shoppers within proximity to store — all optimized to deliver sales lift and measurable return.
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eCommerce Media
We help brands accelerate e-commerce growth through performance media that converts. From Search and Social to Programmatic, our e-commerce strategies are built to drive sales, improve efficiency, and maximize ROI across the full digital shelf.
Curated Collective of Commerce Partners
Signal Aggregation & Pattern Detection
We combine inputs into actionable themes, not vanity metrics.
Shopper Insights -> Shopper Outcomes
Every signal ladders up to a smarter creative or strategic response to elevate our brand partners.
Real-time Optimization
Dashboard syncs with media partners allowing for wholistic view of live campaigns for ongoing adjustment focused on campaign goals.
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Circana brand logo with stylized circular emblem to the left of the text.
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Adverity company logo
Pathformance logo with a stylized P incorporating a right-pointing arrow.
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Handwritten style text reading MikMak.
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Circana company logo with stylized circular design to the left of the text.
Placcr.ai company logo with stylized owl icon.
Adverity company logo with stylized arrows and dots to the left of the text.
Pathformance logo with stylized P and an arrow integrated in the design.
Skai brand logo in black serif font on a white background.
Handwritten style text logo reading MikMak in black on white background.
The word resonate with a stylized yin-yang symbol replacing the letter s.
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Circana company logo with stylized circular design.
Placer.ai company logo with stylized owl icon next to the brand name text.
Adverity company logo in black text with abstract symbol on white background.
Pathformance company logo with a stylized letter P incorporating a right arrow.
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The word resonate in lowercase with a stylized yin-yang symbol as the letter s.
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Let's pour gas on the fire
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